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CONTEXT

Lam Kee Fisheries has been in the fisheries industry for over 25 years and they are established as one of Singapore's leading seafood suppliers. Their sister brand – Snow Treasures – is a B2C brand and wants to reach out to more consumers. 

//RESEARCH

Snow Treasures does not have an e-commerce platform to showcase its products. They are also not actively promoting their seafood products online.

//SOLUTION

We created an e-commerce website and kickstart their Instagram channel with a brand new social media branding. 

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WEBSITE DESIGN

E-commerce was important in generating more purchases from Snow Treasures as online grocery shopping is a norm. Promotions and giveaways were regularly updated on the website.

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SOCIAL MEDIA CURATION

Many giveaways were hosted, and we reached out to foodies and influencers to give Snow Treasures a shoutout. We helped Snow Treasures to generate content by encouraging people to tag and share their seafood purchases/cooked dishes.

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FRAME-BY-FRAME ANIMATION

This is a hand-drawn frame-by-frame animation by our artist. Want to find out what's the best animated video style for your brand? Get in touch with us now!

FILED UNDER:
Website Design | Social Media Curation & Branding  | Product Photography | Animation

CLIENT:
Snow Treasures, Singapore