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Lam Kee Fisheries has been in the fisheries industry for over 25 years and they are established as one of Singapore's leading seafood suppliers. Their sister brand – Snow Treasures – is a B2C brand and wants to reach out to more consumers.
Snow Treasures does not have an e-commerce platform to showcase its products. They are also not actively promoting their seafood products online.
We created an e-commerce website and kickstart their Instagram channel with a brand new social media branding.
E-commerce was important in generating more purchases from Snow Treasures as online grocery shopping is a norm. Promotions and giveaways were regularly updated on the website.
SOCIAL MEDIA CURATION
Many giveaways were hosted, and we reached out to foodies and influencers to give Snow Treasures a shoutout. We helped Snow Treasures to generate content by encouraging people to tag and share their seafood purchases/cooked dishes.
This is a hand-drawn frame-by-frame animation by our artist. Want to find out what's the best animated video style for your brand? Get in touch with us now!
Website Design | Social Media Curation & Branding | Product Photography | Animation
Snow Treasures, Singapore
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