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CONTEXT
Nu.Reflections Medical Aesthetics is a well-established clinic for BOTOX, fillers, and many other cosmetic treatments. They needed to expand their social media presence to attract more clients.
//PROBLEM
As an aesthetics company, Nu.Reflections has strict marketing guidelines to follow. No promotions, sales, or before/after content can be shown on their social media accounts. They also needed a revamp for their social media branding.
//SOLUTION
For social media rebrand, we chose a sophisticated color palette to convey upscale brand identity. We also introduce more bite-sized video content in both English and Chinese on Instagram and 小红书.
SOCIAL MEDIA CURATION
We wanted Nu.Reflections social accounts to be informative, like a one-stop aesthetics platform, for customers to make a more informed decision before getting their treatment done.
PRODUCT PHOTOGRAPHY
The clinic wanted to promote its own skincare line and we helped to style, and shoot the products.
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MAHOGANY x NU.REFLECTIONS
We linked up the clinic with a salon (located in the same building) to give discounts to the salon customers so that they can try out Nu.Reflections treatments.
*Slide design for Dr Ivan Tan (Medical Director, Nu.Reflections)
IN-HOUSE PROMOTION
We linked up the clinic with a salon (located in the same building) to give discounts to the salon customers so that they can try out Nu.Reflections treatments.
FILED UNDER:
Corporate Photography | Social Media Curation & Branding | Print Design
CLIENT:
Nu.Reflections Medical Aesthetics
Nu.Reflections Face & Body
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